by benchmarc to Benchmarc Capability
Demand Based Assembly Modular custom displays are common in the retail space nowadays. They’re great solutions for retail marketing programs that need flexibility and speed to retail with moderate customization. The key is to design the different display types...
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by benchmarc to Digital Trends
“Retail isn’t dying, boring retail is dying” Ken Hughes, a shopper behaviorist who spoke at the Retail Innovation Conference this year in New York and said that the “phygital” age of retail is upon us (physical + digital),...
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by benchmarc to Retail Detail, Retail Trends
Bringing the Outside In The most important mission for a retail space to pursue is simple: to create a positive experience in order to attract the optimal amount of customers. A happy, satisfied customer is bound to come back. From...
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by benchmarc to Uncategorized
More than a Bag of Chips How many times can you remember being on the go only to realize that you forgot an essential item after you made your way out the door? Whether you’re about to get on...
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by benchmarc to Retail Trends
The Importance of Material Usage Material application can be an underestimated part of the design process. Material usage can increase a product’s impact greatly when administered in the right way. As Benchmarc’s team traveled to NeoCon 2018 in downtown...
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by benchmarc to Retail Trends
Less is More We’ve all heard the concept of “less is more”. As trends have evolved in the exhibit design industry, the implementation of this idea is evident more than ever. The best way to catch a potential customer’s...
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by benchmarc to Retail Trends, Uncategorized
It’s that time of year. TRADESHOW SEASON When you strap on your walking shoes, grab a delicious coffee and handy notebook as you prepare the exciting day ahead. Now, there are tradeshows all year long but Q1 kicks off the...
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