by benchmarc to Retail Trends, Visual Merchandising
From trend to a go-to marketing strategy The pop-up store has gone from a fast evolving trend to a go-to marketing strategy for retailers looking to extend the brand and introduce new products. Pop-up shop operations collectively bring in...
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by benchmarc to Digital Trends, Retail Trends
Forecast of 2019 Retail Design Trends From greater personalization to “social shopping,” retailers are finding design characteristics and technologically driven ways to meet shoppers’ needs. Today’s customers expect more from brands than ever before, and it’s these demands that...
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by benchmarc to Retail Detail, Visual Merchandising
Visual Merchandising in Holiday Retail Displays The holiday season acts as a major source of income for the retail industry. Effective visual merchandising, which entails three-dimensional display and signage, can boost sales and profit margins for retailers dramatically. Whether...
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by benchmarc to Benchmarc Capability
Demand Based Assembly Modular custom displays are common in the retail space nowadays. They’re great solutions for retail marketing programs that need flexibility and speed to retail with moderate customization. The key is to design the different display types...
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by benchmarc to Digital Trends
“Retail isn’t dying, boring retail is dying” Ken Hughes, a shopper behaviorist who spoke at the Retail Innovation Conference this year in New York and said that the “phygital” age of retail is upon us (physical + digital),...
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by benchmarc to Retail Detail, Retail Trends
Bringing the Outside In The most important mission for a retail space to pursue is simple: to create a positive experience in order to attract the optimal amount of customers. A happy, satisfied customer is bound to come back. From...
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by benchmarc to Uncategorized
More than a Bag of Chips How many times can you remember being on the go only to realize that you forgot an essential item after you made your way out the door? Whether you’re about to get on...
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