by benchmarc to Uncategorized
More than a Bag of Chips How many times can you remember being on the go only to realize that you forgot an essential item after you made your way out the door? Whether you’re about to get on...
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by benchmarc to Retail Trends
The Importance of Material Usage Material application can be an underestimated part of the design process. Material usage can increase a product’s impact greatly when administered in the right way. As Benchmarc’s team traveled to NeoCon 2018 in downtown...
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by benchmarc to Retail Trends
Less is More We’ve all heard the concept of “less is more”. As trends have evolved in the exhibit design industry, the implementation of this idea is evident more than ever. The best way to catch a potential customer’s...
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by benchmarc to Retail Trends, Uncategorized
It’s that time of year. TRADESHOW SEASON When you strap on your walking shoes, grab a delicious coffee and handy notebook as you prepare the exciting day ahead. Now, there are tradeshows all year long but Q1 kicks off the...
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by benchmarc to Retail Trends, Uncategorized
The trend nowadays is doing less with more. Take for instance the tiny-house phenomenon, pocket-sized devices and the appeal of minimalism. Even the Big-Box, retail giants like Target, IKEA,and Best Buy are investing in smaller retail spaces to appeal to the...
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by benchmarc to Retail Trends
Purples, pinks, greens, blues… Metals, fabrics, woods, plastic…. Shiny, matte, sparkle… With so many finish options available, how can customers decide which is the right look for them? And how do retailers and brands show all these options without...
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by benchmarc to Retail Trends
As businesses clammer to create more exciting, experience-driven environments for their customers, we’re seeing walls act as the personality within a space. From striking geometric patterns, illuminated sculptures to out-of-the-box materials, these walls become an extension of the brand by...
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