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Reinventing Dealer Fixtures

  • 1 day ago
  • 3 min read

How Benchmarc’s Build to Order System Transformed Dealer Fixtures into Modular Brand Experiences




Client: Bandit industries

The Challenge


Bandit Industries, a leader in industrial wood chippers and stump grinders, faced a display problem that undercut their brand presence.


Their dealer fixtures:

  • Hid the company’s graphics and logo behind bulky product samples

  • Featured graphics that didn’t fit correctly, diminishing brand quality

  • Served only as sample holders, without space for branded merchandise like shirts, hats, or brochures


Bandit needed more than just a functional fixture. They needed a flexible, brand-right solution that could tell their story at retail, hold diverse merchandise, and scale across their dealer network.


The Benchmarc Approach


Benchmarc Display stepped in with our Build to Order system, a process designed to move quickly from concept to delivery while giving brands and their dealer networks tools to succeed. The process is built around collaboration, visualization, and scalability.


Here’s how we transformed Bandit’s retail presence

Concept & Prototype Development

Benchmarc met with Bandit's team to get a better understanding of their current display, future goals, and dealer constraints. Taking a holistic approach enables a design that could expand and adapt to Bandit's future dealership needs.


Within 2 weeks, Benchmarc created multiple concept renderings, giving Bandit a clear vision of how their fixture could look with different products and merchandising options. A prototype was built for testing durability, usability, and branding options


  • Designed a two-sided metal fixture with modular functionality

  • Created a prototype to test product fit, visibility, and graphic alignment


The Fixture - Modular Design Features

The final solution was a solid metal, modular, two-sided fixture with flexible merchandising options. Key features included:


  • Magnetic graphics: easy to update for promotions or branding changes.

  • Custom universal product holders: built to fit Bandit’s wide range of samples.

  • Apparel and hat displays: expanding the fixture’s role beyond samples to brand lifestyle.

  • Brochure holders: supporting education and purchase decisions.


The Digital Experience

To streamline adoption across Bandit’s dealer network, Benchmarc designed a custom ordering website. Dealers could log in, configure their fixture with product, apparel, and graphic options, and place preorders seamlessly. The site even helped dealers visualize the display fully stocked.

  • Configure displays with product samples, graphics, and merchandise

  • Preview the final look before ordering

  • Preorder their fixtures for streamlined rollout


Build to Order Execution
  • Benchmarc managed the full lifecycle: manufacturing, storage, assembly, packing, and shipping

  • Dealers received turnkey solutions ready to install in their showrooms


End-to-End Execution

The final Bandit Industries fixture was:

  • Durable: Built from solid metal to withstand high-traffic dealer environments

  • Modular: Easy to update with magnetic graphics and flexible accessories

  • Brand-Right: Showcased Bandit’s bold graphics and logo with clarity

  • Revenue-Ready: Expanded from product-only to a full merchandise and literature system


This wasn’t just a fixture, it became a dealer-friendly brand hub that could evolve with Bandit’s products and promotions.


The Results


  • Elevated Brand Presence: Graphics and logos are now front and center, reinforcing Bandit’s reputation for quality

  • Increased Dealer Buy-In: Preorder site simplified ordering and visualization, making adoption seamless

  • Scalable Rollout: Dealers across the network could configure, order, and receive their displays quickly

  • Long-Term Flexibility: Magnetic graphics and modular components allow for ongoing updates without costly rebuilds


Why It Matters


This project is a perfect example of how Benchmarc’s Build to Order system helps brands:


  • Solve display challenges with custom modular designs

  • Simplify adoption with digital configuration tools

  • Deliver complete solutions with manufacturing-to-shipping execution


At Benchmarc, we don’t just build displays—we create retail systems that grow with your brand.


See What’s Possible


If your current dealer fixtures aren’t telling your story, or if you’re struggling with scalability, logistics, or brand consistency; Benchmarc’s Build to Order system can help.


👉 Let’s design your next retail solution. Email us at info@benchmarc.com


 
 
 
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